SEO
Why Long Articles Lose Value: A Strategic Shift in Long Form SEO
For years, long articles were considered a shortcut to better rankings. More words meant broader keyword coverage, stronger perceived expertise,
December 18, 2025
Nicai de Guzman has built a career in marketing with experience spanning Asia and Europe. She currently serves as a Board Member at Probe Media Foundation Inc., a nonprofit organization that promotes ethics and social impact in journalism and content creation. Her previous roles include Head of Content and Creative Strategy at the Manila-based adtech firm Rising Tide, Content Lead at Dublin agency Wolfgang Digital, and Content Manager at an AI startup in Barcelona.
Nicai de Guzman has built a career in marketing with experience spanning Asia and Europe. She currently serves as a Board Member at Probe Media Foundation Inc., a nonprofit organization that promotes ethics and social impact in journalism and content creation. Her previous roles include Head of Content and Creative Strategy at the Manila-based adtech firm Rising Tide, Content Lead at Dublin agency Wolfgang Digital, and Content Manager at an AI startup in Barcelona.
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